In the research project "More resilience through digitalization? Impact of the COVID-19 pandemic on marketing and online trade in the agricultural sector", Prof. Dr. Ulrike Grote and Robyn Blake-Rath investigated the extent to which digitalization was driven by the pandemic and marketing concepts were adapted and which influencing factors affect the resilience of farms. The research results were presented at the Rehwinkel-Stiftung symposium on "Management of pandemics and new animal and plant diseases in agriculture and the value chain" in Berlin on June 01, 2022.
